Website Analytics Setup for Small Businesses

Know exactly where your traffic comes from and what visitors do on your site.

GA4 and Microsoft Clarity included with every website. Search Console with SEO packages.

★★★★★
5.0 on Google

"Already noticing more traffic and leads."

Get StartedSee the Tools

GA4, Heatmaps & Search Console

Each tool answers a different question about your website.

Google Analytics 4

"Where does my traffic come from?"

  • Traffic sources (Google, social, direct)
  • Page views and sessions
  • User demographics
  • Conversion tracking

Microsoft Clarity

"What do visitors do on my site?"

  • Click heatmaps
  • Scroll depth tracking
  • Session recordings
  • Rage click detection
SEO Packages

Google Search Console

"How does Google see my site?"

  • Search keywords and rankings
  • Click-through rates
  • Indexing status
  • Core Web Vitals

Website Tracking & Conversion Data

Most small business websites have zero tracking. Here's what you could be seeing.

Click Heatmap

Click Heatmap Tracking

Heatmaps show hot spots where users interact most on your pages.

Navigation
CTA Button
● High ● Medium ● Low
Traffic Sources

Traffic Source Analytics

See which channels drive the most traffic to your site.

Google Search
58%
Direct
22%
Google Maps
12%
Facebook
5%
Other
3%
Search Console

Google Search Rankings Data

See which keywords bring traffic and your average positions.

2.4K
Clicks
48K
Impressions
plumber minneapolis#3
emergency plumber#5
drain cleaning service#8
Session Recording

Session Recording & Replay

See exactly how visitors navigate your site and where they get stuck.

Session #1,247
2m 34s • Mobile
Converted
→ Landed on homepage
→ Scrolled to services
→ Clicked "Get Quote"
✓ Submitted contact form

What's Included With Every Website

GA4 and Microsoft Clarity set up at no extra cost. Add SEO for Search Console.

Google Analytics 4

Included with every website plan. Track traffic sources, user behavior, and conversions.

Microsoft Clarity

Included with every website plan. Heatmaps, scroll tracking, and session recordings.

Google Search Console

Included with SEO packages. Keyword rankings, click-through rates, and indexing status.

Google Search Console

Included with all SEO packages

View SEO packages →
See all featuresGet a Quote

Google Analytics Setup FAQ

Common questions about website tracking.

What is Google Analytics 4 (GA4)?
GA4 is Google's latest analytics platform. It tracks website visitors, traffic sources, user behavior, and conversions. Unlike the old Universal Analytics, GA4 uses event-based tracking and works better with privacy regulations.
What is Microsoft Clarity?
Microsoft Clarity is a free heatmap and session recording tool. It shows exactly where visitors click, how far they scroll, and records actual user sessions so you can see how people use your site. It's completely free and privacy-compliant.
What is Google Search Console?
Google Search Console shows how your site performs in Google search. You can see which keywords bring traffic, your average ranking positions, click-through rates, and any indexing issues Google finds with your site.
Do I need to pay extra for analytics setup?
No. GA4 and Microsoft Clarity setup are included with every website plan at no extra cost. Google Search Console setup is included with SEO packages. All three tools are free from Google and Microsoft - you just need someone to set them up correctly.
How do I access my analytics data?
You get full access to all your analytics accounts. We create the properties and add you as an editor - you'll get an email notification with access. You can log in anytime to see your data.

Get Website Analytics Setup

Stop guessing. Know exactly what's working on your website.

Get Started